The Great Atlantic and Pacific Tea Company / Press Room

Live Better! Wellness Club Members Offering FREE refills on Prescription Prenatal and Children's Vitamins

Live Better! Wellness Club Members now get FREE refills of prescription prenatal and children's vitamins and after the 12th FREE refill - receive a $10 gift card!

MONTVALE, N.J. - July 8, 2010� The Great Atlantic & Pacific Tea Company, Inc. (A&P) (NYSE:GAP) is offering a special promotion for its Live Better! Wellness Club members on prescription prenatal and children's vitamins. The Live Better! Wellness Club provides the most comprehensive combination of products, services and pricing throughout the entire supermarket industry and now we are proud to also offer FREE vitamins as part of important prenatal care and childhood development. Live Better! Wellness Club members will receive a free 30-day generic supply for up to 12 months of prenatal vitamins for those important months before and during pregnancy; and children's vitamins with fluoride which are important for good growth and teeth development for children up to 7 years old.

On the 12th FREE refill of prenatal or children's vitamins, our valued customers will receive a $10 gift card to be used at any A&P, SuperFresh, Waldbaum's or Pathmark supermarket. Customers can pick up a Loyalty Punch Card at the Pharmacy Department and the pharmacist will punch the Loyalty card each refill of prenatal or children's vitamins at any A&P supermarket!

The Live Better! Wellness Club features discounts on generic drugs, over-the-counter items and a wide range of grocery products including the finest array of fruits, vegetables, and other fresh foods that promote a healthful lifestyle and diet. Members also have access to our convenient mail service prescriptions through the Mail Order Pharmacy. The Pharmacy Centers offer convenient one-stop shopping including health screenings, complete diabetic supplies, and patient counseling and information service.

About A&P
Founded in 1859, A&P is one of the nation's first supermarket chains. The Company operates 429 stores in 8 states and the District of Columbia under the following trade names: A&P, Waldbaum's, Pathmark, Best Cellars, The Food Emporium, Super Foodmart, SuperFresh and Food Basics.

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Investor Contact:
Krystyna Lack
Vice President, Treasury Services
(201) 571-4320

Press contact:
Lauren La Bruno
Senior Director, Public Relations
(201) 571-4453

Founded:
1859 by George Huntington Hartford and George Gilman

Headquarters:
Montvale, NJ

Stock Symbol:
NYSE: "GAP"

Number of Stores:
429

Retail Banners:
A&P, Waldbaum's, The Food Emporium, Super Fresh, Pathmark and Food Basics

Annual Sales Volume:
$8.8 billion of Total Sales for fiscal year 2009 ended February 27, 2010

Scope of Operations:
8 U.S. states (Connecticut, Massachusetts, New York, New Jersey, Pennsylvania, Delaware, Maryland),Virginia, and the District of Columbia

Own Brands:
America's Choice, America's Choice Healthy Kids, Hartford Reserve, Live Better Wellness, America's Choice Gold, Smart Price, Greenway, Via Roma

Number of Employees:
Approximately 48,000

President & CEO:
Sam Martin

Executive Chairman:
Christian W.E. Haub